SATYA PAUL

Designer Saree Brand by Genesis Colors

Outcome

Streamlining of internal processes for e-marketplace business

Requirement

Improve the internal processes and reboot the sales engine. Analyze & recommend marketplace management to be outsourced or operated in-house

What we did

  • Strategy and Monthly plan

  • Relationship Management on selected e-marketplaces

  • Merchandise planning for selected e-marketplaces

  • Visibility plan: Organic & Paid

  • Promotional planning & review of performance

  • Streamlining, Documentation & Training on the processes for e-marketplaces: Fulfillment Process, Replenishment Process, Discounting, Return Process, Inventory Management, Existing Season and New Season Process

  • Evaluation of third-party vendors vs. in-house management